What's New
Stay up to date with the latest features, improvements, and updates to the platform. We're constantly working to make your experience better.
DeerSell Fair Price™ Accuracy Revolution 🎯
Major upgrade to our AI-powered pricing system, delivering the most accurate exotic animal valuations in the industry. New multi-layer analysis with harsh defect penalties, species-specific calibration, multi-angle photo synthesis, and transparent comparable citations.
NEW: Species-Specific Body Calibration - AI now uses body proportion reference tables for 20+ species (ear length, head length, shoulder height) as "rulers" to measure horn/antler size with unprecedented accuracy.
NEW: Multi-Angle Photo Synthesis - When multiple photos are available, AI identifies best angle for each measurement type (side profile for length, front view for spread), tracks which photo informed each estimate.
NEW: Detailed Fair Price Reasoning - Every price now cites 2-3 specific comparable sales with explanations: "Based on Comparable #2 ($2,400, 28" horns) and #5 ($2,150, same age class), adjusted for exceptional body condition..."
NEW: Photo Quality Scoring - 0-100 quality score for each listing with angle coverage assessment (complete/partial/limited), best horn photo index, best body photo index, and quality impact on confidence.
Harsh Defect Penalties - More realistic pricing: minor defects now -10% (was -5%), moderate -25% (was -15%), severe -45% (was -35%). Multiple defects compound with additional -15% penalty.
Enhanced Photo Quality Multipliers - Excellent photos +8% (was +4%), good +4%, fair baseline, poor -8%, no usable photos -15%. Photo count bonus up to +12% for comprehensive coverage.
Algorithmic Engine Integration - Fair price now starts with data-driven algorithmic baseline from historical sales, then AI adjusts based on visual analysis and market context.
Vision Description in Pricing Context - AI fair price analysis now includes the full animal assessment (body condition, coat quality, genetics indicators) for more informed valuations.
Live Auctions, Analytics & Major Platform Enhancements 🎯
Massive update featuring live auction monitoring from external sources, comprehensive user behavior analytics, video uploads for listings, streamlined signup flow, and dozens of stability improvements across the platform.
NEW: Live Auction Scraper - AI-powered auction monitoring from wildlifebuyer.com with automatic end-time tracking, intensive scraping for auctions ending soon, and ScraperAPI integration for reliable data collection.
NEW: Live Auction Monitor Dashboard - Real-time countdown timers for active auctions, collapsible interface on market intelligence page, auto-creates market cards for auction species in encyclopedia.
NEW: Comprehensive Analytics Tracking - Vercel Analytics integration tracking user behavior across entire site: login/signup events, listing views with duration tracking (3-10s, 10-30s, 30-60s, 1-3min, 3-5min, 5min+ buckets), search queries, filter usage, bid placements, messages, and AI chat interactions.
NEW: Video Upload Support - Upload MP4, MOV, WebM videos up to 200MB for animal listings. Videos auto-play muted with loop, video indicator badges on thumbnails, unified MediaDisplay component.
NEW: Dynamic Auction Urgency Effects - Listing pages gradually turn red as auctions approach end time (starting at 4 hours), seconds displayed in countdown timer, more bid increment options ($25, $250, $500).
NEW: Dashboard Settings Hub - Centralized settings page with links to profile, billing, team, notifications. Role-specific settings, account summary with badges, danger zone for account deletion.
NEW: HEIC Photo Support - Automatic conversion of iPhone HEIC/HEIF photos to JPEG on upload, seamless preview and storage.
Streamlined Signup Flow - Stripe checkout creates accounts automatically, setup-account page waits for webhook confirmation with progress indicator, reduced signup fields from 11 to 4.
Enhanced Auction UI - Quantity shown in animal titles when count > 1, proxy bid input always visible, business logo displayed in seller info box, improved bid increment options.
Market Intelligence Improvements - Species normalization system with fuzzy matching, price trends show full date range, only uses SOLD auctions (not active bids), wildlife-focused charts.
Blog System Enhancements - Savannah theme, drag-drop/paste image upload, AI improve-section feature, delete post functionality, republish uses latest content.
Directory & Navigation - Directory now publicly accessible, Help page added to main navigation, all dashboard pages accessible to logged-in users regardless of role.
Fixed cancelled auction penalties with database trigger tracking, subscription tier sync after Stripe upgrades, webhook race conditions with retry logic.
Fixed photo uploads - removed subscription limits, better error messages, correct MIME type handling, storage bucket fixes.
Security Updates - Next.js upgraded 15.1.3 → 15.5.9 for vulnerability patches, admin routes protected with auth checks, global error boundaries for chunk loading failures.
Document Builder Polish & Photo Optimization ✨
Refined the document suite, directories, and analytics visuals for sharper output, faster refreshes, and more reliable scheduling across the marketplace.
NEW: Document editor auto-normalizes animal health statuses, keeps invoice totals synced with line items, and tightens PDF-ready compliance defaults for every template.
Improved document lists and CRM document widgets with smarter Supabase caching and search filtering so new files and edits appear instantly without manual refreshes.
Optimized imagery across profiles, hauler cards, and background marquees using Next/Image for crisp logos, responsive featured photos, and lighter page loads.
Market intelligence dashboards now show cleaner county distribution labels, consistent month/year trend data, and safer metadata in every Open Graph preview.
Fixed hunting lease availability sync, booking workflows, and financial diagnostics by tightening Supabase typings and error handling across calendars and ledgers.
Platform Stability & Pro Features Launch 🚀
Major platform overhaul with comprehensive production fixes, FREE/PRO subscription model, autonomous AI market data scraper, enhanced seller dashboard with real-time analytics, business directory expansion, and role-based onboarding system. Over 80 improvements focused on stability, user experience, and scalability.
NEW: FREE/PRO Subscription Model - Simplified two-tier pricing structure replacing complex multi-tier system. Free tier includes basic marketplace access, Pro unlocks advanced analytics, AI pricing, financial reports, and premium features. Stripe integration with billing portal for seamless upgrades.
NEW: Role-Based Onboarding Wizard - First-time users guided through role selection (Seller, Buyer, Hauler, Professional) with tailored setup flows. Smart role routing redirects users to appropriate dashboards based on their primary role. Multi-role users can switch between roles via RoleSwitcher component.
NEW: Autonomous AI Market Data Scraper - Revolutionary GPT-4o-powered system with dynamic source discovery. Finds 40-60 new data sources automatically, quality-scores sites before scraping (saves 60% API costs), self-healing when sources break, and adaptive learning. Replaces failed hardcoded URL approach (0/30 sources worked).
NEW: Market Data Manager Dashboard - Admin interface for market intelligence with inline editing, species dropdown (20+ animals), price/sex/source editing, "Exotic Game" highlighting for entries needing updates, and automatic pricing recomputation trigger after edits. Includes species filter and entry counts.
NEW: Enhanced Market Intelligence - Male/Female pricing breakdown, trend indicators (up/down/stable), improved charts with transaction volume overlay, and expanded species coverage (added Hog Deer, Rusa, Sambar, and 12 more species). Better visualization of market dynamics.
NEW: Comprehensive Seller Dashboard Redesign - Engaging metrics cards with green color scheme, real-time notification counts, CRM integration, customer management, analytics section (Pro only), financial data with blur/lock for free users, and "Upgrade to Pro" CTAs throughout. Mobile-optimized with TimeDisplay component.
NEW: Business Directory Expansion - 57 service categories (up from ~15), Ranch Services and Veterinary Services filters, verified business prioritization with glowing green borders, claim business functionality for unregistered profiles, featured photos removed for cleaner layout, uniform card heights with responsive grid.
NEW: Notifications System - In-app notifications table with read/unread status, RLS policies for privacy, mark_notification_read and mark_all_notifications_read functions, cleanup_old_notifications helper, and indexed for performance. Integrated into seller dashboard with real-time counts.
NEW: Social Proof & Trust Indicators - Homepage testimonials section, trust badges, improved positioning statement ("The marketplace for exotic game animals, livestock, and ranch services"), removed beta/early access messaging for production credibility.
Improved Empty State Experiences - Browse page shows demo listings when marketplace empty, Market Intelligence displays explanatory content on first visit, better onboarding for new sellers with clear next steps.
Scraper URL Management - Admin interface to add/edit/delete scraper URLs for automated market data collection, configurable crawl frequency, success rate tracking, and last scraped timestamps.
Enhanced Pricing Analytics Recompute - Better logging and user feedback, configurable time windows (3/6/12/24 months), success/error messages with timestamps, loading states, and cache clearing integration.
Fixed React Error #418 (Hydration Mismatch) - 8+ hydration fixes including: TimeDisplay client component for dates, stable date calculations, removed conditional container rendering, consistent number formatting with Intl.NumberFormat, mounted state in Header, and elimination of toLocaleString() server/client differences.
Fixed Production Database Errors - Applied missing migrations (market_scrape_logs, platform_costs, page_access_control), fixed subscriptions foreign key constraints, corrected reviews foreign key references, fixed conversations foreign key, and handled null sale_price in market data calculations.
Fixed 404 Errors - /dashboard/create redirects to /listings/create, created /directories/businesses and /directories/haulers pages, all Quick Action buttons now functional, proper routing for multi-role users.
Fixed Build Errors - Removed problematic favicon.ico folder, eliminated duplicate sitemap.ts, fixed duplicate deleteEntry function, removed unused imports (Eye from hauler loads), fixed parse errors in dashboard JSX, resolved TypeScript errors in plan-access.ts.
Fixed Authentication Issues - Migrated from @supabase/auth-helpers-nextjs to @supabase/ssr for consistent auth across components, require authentication for onboarding page, improved error handling, safe Stripe initialization at build time.
Fixed Market Data Entry Bugs - Corrected column names (price, observed_at instead of incorrect fields), added period column to detailed breakdown, fixed date formatting guards (prevents RangeError), hardened timestamp formatting with invalid value guards.
Fixed Business Directory Issues - Admin create form now saves logo_url properly, added website & featured photos to profile pages, sort by most viewed, improved category filter matching, fixed mobile overflow with text wrapping/truncation, placeholder emails hidden from display.
Hardened Stripe Integration - Fixed webhook tier mapping, improved env preflight checks, billing portal API integration for Manage Subscription, proper handling of trialing/active subscription statuses, free buyer tier auto-creation at signup.
Documentation & Organization - Reorganized docs into categorized folders (active/, architecture/, completed/, etc.), comprehensive production errors fix documentation, market data manager quick start guide, scraper upgrade comparison guide, Phase 2 completion report with FREE/PRO migration details.
Capture Assistant - Complete Rebuild with Mobile Optimization 🚛
Complete ground-up rebuild of the Trailer Capture Assistant with edge-to-edge mobile layout, centered buck cuts, compact spacing, and clean component architecture. Fixes hydration errors and export quality issues.
NEW: Complete TrailerView Component Rebuild - Rebuilt entire component from scratch with proper React structure, clean tag closure, and optimized rendering. No more corrupted file states or syntax errors.
Edge-to-Edge Mobile Layout - Removed tires completely and positioned rails at screen edges (left: 1px, right: 1px) for maximum usable space on mobile devices. Trailer now extends full width for better touch targets.
Centered Buck Cut Headers - Both LEFT and RIGHT section headers now perfectly centered in buck cut mode. CUT toggle button moved to right side only for cleaner layout.
Compact Spacing Throughout - Drastically reduced padding across all elements: sections (p-2/p-3), buttons (py-2), separators (h-2), min-height (120px). Cleaner, more professional appearance.
Smaller Buck Cut Controls - Buck cut mode now uses text-[10px] for animal items and headers, with compact padding (p-1.5) to fit more content in split sections.
Fixed Hydration Mismatch Errors - Added client-side mounting guard to prevent server/client HTML differences. Cleared Next.js cache to remove stale builds causing gradient background errors.
Fixed Export Text Readability - Increased export font size to 15px with bold weight (700) and neon green glows. Text now clearly visible in PNG exports against dark backgrounds.
Fixed CSS Syntax Errors - Removed unclosed blocks and duplicate closings in TrailerView.css. All styles properly structured with complete rulesets.
Clean Export Stylesheet - Nuclear approach strips all stylesheets and injects safe hex/rgba-only CSS during export. Complete styling with proper positioning, no oklab/oklch colors.
AI-Enhanced Animal Record Reports + PDF System Improvements 🤖
Revolutionary AI-powered PDF reports for premium listings! Generate comprehensive professional reports with market insights, breeding assessments, and expert recommendations using OpenAI GPT-4o-mini. Includes permanent record fixes for vaccination and movement history.
NEW: AI-Enhanced PDF Reports - Generate professional multi-page reports with AI analysis for $3,000+ animals. Executive summary, enhanced clinical description, photo analysis (up to 3 photos), health evaluation, breeding potential, market insights, and 5 expert recommendations. Uses OpenAI GPT-4o-mini ($0.01-0.02 per report).
NEW: Dual-Mode AI Architecture - Primary OpenAI integration with intelligent rule-based fallback. Works without API key using species-specific templates. Automatic failover ensures zero downtime on API errors.
NEW: Species-Specialized AI Prompts - Custom prompts for each species (whitetail, axis, elk, bison, etc.) using industry-standard terminology and metrics. Professional analyst voice with ethical guidelines (no false credentials).
Fixed Permanent Record Vaccinations - Vaccination history now displays correctly in PDFs. Fixed database field mismatch (v.vaccine → v.type). All health certificate vaccination records working properly.
Added Movement History to Permanent Records - Complete movement/transport history now included in permanent record PDFs. Shows dates, locations, reasons, and notes for full disease tracing compliance.
Enhanced PDF Footer System - All AI-enhanced reports include multi-page footers with generation date, page numbers, and professional branding. Fixed jsPDF TypeScript compatibility with proper type assertions.
Fixed Multiple Build Errors - Resolved ESLint prefer-const violation (customerYPos), missing Supabase client instantiation in AI handler, and jsPDF internal API TypeScript definitions. All builds now pass successfully.
NEW: AI Enhancement Button - Added "Generate AI-Enhanced Report" button to animal detail modal for easy access. Positioned next to standard PDF generation for clear user choice.
Comprehensive Documentation - Created complete AI-ENHANCED-PDF-REPORTS.md with setup instructions, prompt engineering details, cost analysis (2,500%+ ROI), and use case recommendations.
Social Media Sharing System with DeersEll Branding 📱
Launch your listings into the social media spotlight! Beautiful custom Open Graph images with DeersEll branding now appear when sharing on Facebook, Twitter, and LinkedIn. Sellers can choose which photo represents their listing on social media.
NEW: Dynamic Open Graph Image Generator - Creates stunning 1200x630 social media preview cards with DeersEll.com branding, green accent (#61ff1f), and listing details overlaid on your photos
NEW: Primary Photo Selection - Choose which photo appears in social media shares! Star icon interface in create/edit forms lets sellers pick the hero image for Facebook, Twitter, LinkedIn posts
NEW: Comprehensive Meta Tags - Facebook Open Graph, Twitter Cards, and LinkedIn preview optimization with dynamic titles and descriptions for every listing
Hunt type badges now show in DeersEll green - GUIDED hunts display with bright green (#61ff1f) highlighting on social shares
Social share cards show all key details - Species, price, location, acres, and hunt type displayed prominently with branded footer
Complete Hunting Lease Marketplace System 🎯
Major platform expansion! Full-featured hunting lease marketplace with interactive calendars, booking management, guided hunt profiles, amenities, and mobile-optimized controls. Ranchers can now list hunting leases alongside exotic animals with complete booking and inquiry systems.
NEW: Guided Hunt System - Three service types (Self-Guided, Guided, Semi-Guided) with guide profiles including photos, bios, years of experience, and professional certifications
NEW: 25+ Amenity Options - Lodge with AC, Full Kitchen, Blinds, Feeders, Game Processing, ATVs, Wifi, and more. Amenities display as badges on listing detail pages
NEW: Package Details System - Sellers specify what's included/excluded in hunting packages. Hunter-to-guide ratios and success rate tracking for transparency
NEW: Booking Calendar - Interactive calendar shows available, booked, and blocked dates. Buyers can select dates and send pre-filled booking inquiries
NEW: Flexible Pricing Engine - Per-hunter, per-day, per-species, combined pricing, or "contact for price" options for hunting leases
NEW: CRM Booking Management - Ranchers manage hunting lease inquiries, confirm/decline bookings, track dates, hunter counts, and target species
NEW: Property Details Input - Simplified acres and coordinates entry with "Interactive Map Coming Soon" message for future boundary drawing features
Mobile-Optimized Date Selection - Native HTML5 date inputs on mobile, full calendar on desktop. Auto-detects device type for best user experience
Touch-Friendly Controls - Larger buttons, better spacing, improved touch targets throughout hunting lease system for mobile users
CRM Auto-Customer Creation - Hunting lease inquiries and animal sales automatically create customer records with contact info and purchase history
Species Filtering - Hunting lease species selector shows only huntable game species (excludes livestock and non-game animals)
Homepage Overhaul and Account Controls ✨
We wrapped up this development cycle with a cleaner, clearer homepage and complete account controls including Manage Subscription and Delete Account.
Homepage overhaul: streamlined hero, clearer value props, Market Report freshness badge, and accessibility improvements (reduced inline styles).
Global Manage Subscription: a dedicated dashboard button and unified redirect to the configured Stripe Billing Portal.
Delete Account: confirmation modal in Dashboard with a secure server route to delete your account and associated data.
Hardened Stripe webhook tier mapping and improved env preflight checks for stability in production.
Verified Business Priority & Dashboard Directories 🏆
Enhanced verified business visibility with priority sorting and gold badge styling throughout the platform. Added quick access to Business and Hauler Directories from all user dashboards. Improved buyer experience with streamlined profile management.
NEW: Verified Business Priority Sorting - Verified businesses now appear FIRST in both the Business Directory and Browse/Marketplace pages, sorted by rating within verified/unverified groups
NEW: Gold Badge Visual Distinction - Verified businesses display with gold border, glow effect, and shadow for immediate visual recognition on business cards
NEW: Dashboard Directory Links - Business Directory and Hauler Directory now accessible from ALL user dashboards (buyers, professionals, haulers) in a dedicated "Find Professionals" section
Buyer Profile Restrictions - Buyers (free/tier_2) now see a simplified profile form with only personal data fields (name, email, phone, address). No business profile fields like logo, bio, counties, specialties, website, or certifications.
Fixed Free Buyer Tier Access - Buyers now automatically get a free subscription record (status=active, plan_type=buyer_tier_1) at signup, ensuring immediate dashboard access
Fixed Trial Subscription Access - Dashboard now accepts both "trialing" and "active" subscription statuses, so users with trial periods can access the platform immediately
Enhanced Marketplace Verified Sorting - Browse page prioritizes verified sellers while maintaining other sort filters (species, price, location)
Enhanced Signup, Verification Badges & Email Notifications 📧
Major platform improvements including enhanced user onboarding, professional verification system with gold badges, real geocoding for accurate distances, and comprehensive email notification infrastructure.
NEW: Enhanced Signup Flow - Collect first name, last name, and billing address during registration for better user profiles and business verification
NEW: Verified Professional Badge System - Apply for verification with business documents (licenses, certifications, insurance). Admin review interface with approve/reject workflow. Gold verified badges displayed on profiles, directory, and listings.
NEW: Real Geocoding Integration - OpenRouteService API provides real driving distances instead of straight-line calculations. Accurate route planning for haulers and buyers.
NEW: Email Notification System - Resend integration with 5 notification types: Verification Approved/Rejected, Want-Order Match Alerts, New Message Notifications, Shipping Request Updates
NEW: Branded Email Templates - Professional HTML emails with black background, gold accents, mobile responsive design, and direct action links
NEW: Admin Market Intelligence Access - Admins and superadmins now have full access to Level II Market Intelligence without tier_2 subscription requirement
Species Encyclopedia Cards - Optimized for square thumbnails with aspect-square containers, object-cover for perfect crop, and enhanced hover effects
Verification Document Storage - Dedicated Supabase storage bucket with RLS policies for secure document uploads (licenses, permits, insurance)
Email Notifications Integration - Automated emails sent when admins approve/reject verifications and when want-order matches are found
Conditional Email Initialization - Graceful fallback when Resend API key not configured, prevents build errors
Financial Ledger Dark Mode & Linked Transactions
Refined the professional financial toolkit with a unified dark ledger experience, richer context cues, and seamless navigation between sales activity and inventory records.
Unified the Transactions ledger with the financial dark theme, delivering higher contrast cards, tables, and summary metrics that match the rest of the suite.
NEW: Added clear income/expense color coding and platform badges so deposits, withdrawals, and DeerSell sales stand out at a glance.
NEW: Introduced a source filter plus glowing highlights for platform transactions, making it effortless to isolate Plaid bank activity or DeerSell-generated revenue.
Inventory edit pages now surface linked ledger entries and provide direct jump links back to the Transactions view for a complete audit trail.
Financial System & Platform Cost Tracking 💰
Complete financial management suite with Plaid bank integration, Recharts visualizations, comprehensive reporting, and real-time platform cost monitoring. Track every transaction, generate professional reports, and monitor API expenses all in one place.
NEW: Financial Charts & Visualizations - Beautiful Recharts dashboard with 3 key metrics: Cash Flow over time (line chart), Expense Breakdown by category (pie chart), and Revenue Trends (area chart). Real-time data from Plaid-synced bank accounts.
NEW: Professional Financial Reports - Generate 4 report types: Profit & Loss Statement (revenue vs expenses), Balance Sheet (assets/liabilities/equity), Cash Flow Statement (operating/investing/financing activities), and Tax Summary (deductible expenses by category). Export to PDF with jspdf.
NEW: Platform Cost Tracking System - Monitor ALL API costs in real-time. Tracks Plaid ($0.30/account connection), OpenAI (GPT-4/3.5 token pricing), Supabase (storage/bandwidth), and custom services. Complete with daily trends, service breakdowns, and CSV export.
NEW: Platform Costs Admin Dashboard - Dedicated tab with 4 summary cards (Total Cost, API Requests, Success Rate, Top Service), stacked bar chart for daily trends, pie chart for service breakdown, detailed service table, and last 50 API calls log.
NEW: Cost Tracking Database - platform_costs table with RLS policies, log_platform_cost() helper function, and 3 materialized views (daily, monthly, per-user aggregation). Tracks service name, endpoint, cost amount, metadata, success/failure.
NEW: Cost Tracking Utility Library (lib/platform-costs.ts) - TypeScript helper functions with logPlatformCost(), cost constants for all services, and calculation helpers for OpenAI tokens, storage, and bandwidth.
Plaid Integration Enhanced - Both exchange-token and sync-transactions routes now log costs automatically. Metadata includes institution name, accounts linked, transactions imported, and date ranges.
Financial Reports Mobile Optimized - All Recharts visualizations use ResponsiveContainer for perfect mobile display. Tables adapt from 4-column grid to single column on small screens.
Date Range Filtering - Platform Costs tab includes 4 preset ranges: Last 7 Days, Last 30 Days, This Month, All Time. Automatically recalculates all metrics and charts.
Cost Analytics - Track request volumes, success rates, cost per request averages, cost trends (up/down/stable), and identify top services. Export all data to CSV for accounting/reporting.
Fixed TypeScript errors in PDF generation - Added proper undefined handling for reportData properties (revenue, expenses, totalRevenue, totalExpenses, netIncome)
Market Intelligence Dashboard 📊
Comprehensive market pricing transparency with 136 real observations from 6 Texas sources. Access live pricing data, market trends, and competitive intelligence for 52+ exotic species.
NEW: Market Intelligence page (/market-intelligence) - Real-time pricing data visualization with species cards, price ranges, and market trends
NEW: 136 verified price observations from OX Ranch (Uvalde), Texas Hunt Lodge (Kerr), Hill Country Exotics (Bandera), South Texas Game Ranch (La Salle), Exotic Wildlife Association, and Texas Breeder Network
NEW: 52 unique species covered - from entry-level ($250) to premium trophy animals ($34,950), including endangered species conservation pricing
NEW: Advanced filters - Sort by price/name/observations, filter by sex (all/male/female)
NEW: Market confidence indicators - High (≥5 obs), Medium (≥3 obs), Low (<3 obs) confidence levels
NEW: Price variance warnings - Alerts when species shows >50% price difference (indicates quality/age premiums)
Dashboard quick access - Market Intelligence link added to all user dashboards (admin, professional, buyer, hauler)
Regional pricing data - Central TX (Hill Country/Kerr), South TX (La Salle/Uvalde), and statewide averages
Top 3 highest value species showcase - Instantly see premium market leaders (Sable, Greater Kudu, Roan)
Hauler Load Planning System 🚛
Revolutionary logistics optimization tool that helps haulers plan multi-stop routes, ensure LIFO compliance, and prevent species compatibility issues. This system will save hours of planning time per load.
NEW: Smart route optimization using real driving distances and OpenRouteService API - automatically calculates the most efficient pickup/delivery sequence
NEW: LIFO (Last In, First Out) load sequencing - ensures last delivery is loaded first so animals don't need rearranging mid-route
NEW: Species compatibility engine with 30+ exotic species - tracks aggression levels (1-5 scale) and warns about dangerous combinations
NEW: Visual trailer layout - color-coded top-down view showing exactly where each animal goes in the trailer
NEW: Automatic loading/unloading instructions - step-by-step guide with aggression warnings and safety notes
NEW: Route map visualization - see pickup/delivery sequence with estimated arrival times and miles between stops
NEW: Financial analytics - fuel cost calculations (8 mpg @ $3.50/gal), revenue tracking, and utilization percentage
Real-time warnings for aggressive species adjacency (e.g., "Don't put nilgai next to blackbuck")
Trailer capacity tracking with color-coded utilization (green ≥90%, yellow ≥70%, red >100%)
Row-level security ensures haulers only see their own loads
Business Directory & Privacy Controls
Major update focused on discovery and user privacy preferences.
NEW: Business Directory page (/directory) - Discover all professionals and haulers with advanced search and filtering
NEW: Privacy toggle - Choose whether to display your contact info publicly or keep it private
Enhanced profile edit page with privacy notice and business contact encouragement
Added directory links to main navigation (desktop and mobile)
Contact Info Visibility Updates
Simplified contact system to reduce friction and improve communication between buyers and sellers.
Profile pages now display contact info publicly - makes it easy to share your business page
Listing pages show seller contact info to logged-in users
Removed contact approval system for faster communication
Added direct call and email links on listings
Transaction Tracking & Financial Dashboard
Complete transaction management system for professionals to track sales, revenue, and profitability.
NEW: Mark listings as sold with buyer information and sale price
NEW: Financial dashboard showing total revenue, profit margins, and transaction history
NEW: Transaction analytics with date range filtering
Enhanced inventory page with sold item tracking
AI-Powered Pricing Engine
Revolutionary pricing system using real market data and AI to provide accurate valuation estimates.
NEW: AI pricing analysis on every listing with confidence levels
Market data from 70+ exotic species across Texas counties
Detailed pricing breakdowns showing fair, below, and above market indicators
Real-time pricing suggestions when creating listings
Reviews & Ratings System
Build trust with a comprehensive review system for buyers and sellers.
NEW: 5-star rating system with written reviews
Verified purchase badges on reviews
Star ratings displayed on profiles and listings
Review moderation and reporting system
Messaging System
Secure in-platform messaging between buyers and sellers.
NEW: Real-time messaging with notifications
Conversation history organized by listing
Message notifications in header
Row-level security for message privacy
Hauler Features
Specialized tools for exotic animal transport professionals.
NEW: Hauler profiles with per-mile rates
Fleet photo galleries for trucks and trailers
Transport marketplace integration
Hauler-specific dashboard and settings
Enhanced Profiles
Rich business profiles with social links, certifications, and location data.
Business logos and branding
Social media integration (Facebook, Instagram, Twitter, Website)
Certifications and licenses display
Counties served and specialties tags
Inventory Management
Complete listing creation and management system for professionals.
Create listings with photos and detailed descriptions
CWD susceptibility tracking for compliance
Premises ID and paperwork documentation
Multi-photo upload with preview
Platform Launch
Initial release of the exotic animal marketplace.
User authentication and role-based access (Professional, Buyer, Hauler)
Browse listings by species, sex, and location
Basic profile pages
Responsive design for mobile and desktop
Have Feedback?
We're always looking to improve. If you have suggestions for new features or improvements, we'd love to hear from you.
Contact Us